Learn&Vest

Created for Google's UX Design Certification program.

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The Problem

In recent years, women have been showing superior returns in investing and are leading men by a 40-point margin (0.04%), however, their confidence level does not match their success. 

Approximately two-thirds of women are seeking educational content and guidance. However, the majority of what is available is designed by and for a male audience.  

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The Solution

To meet the needs of female investors, I created an app to deliver daily motivation and educational content to encourage women to become more comfortable and confident in their investing abilities. 

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Timeline

The project was four weeks from start to finish. I led research and built a prototype.

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My Contributions

• User Research
• Experience Design
• Visual Design
• Prototype

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The Result

The end result is a functional app where a user can receive and share daily advice and explore different topics to learn more about investing.  

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View the case study in my portfolio

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